The rejuvenation takes place overnight with La Prairie

With its expertise, the cosmetic brand La Prairie presents Platinum Rare Haute Rejuvenation Mask. Forget injections and other aesthetic medicine procedures, this new treatment reveals a most sophisticated formula to restore youthfulness to the skin.

Fighting the inevitability of time on skin cells is the mission of the La Prairie group. For decades, the Swiss brand has been a master in luxury cosmetology. In their quest for timeless beauty, La Prairie laboratories have developed the Platinum Rare Haute Rejuvenation Mask. Thanks to a patented technology called Macro-Infusion, the rejuvenating benefits of this treatment are visible from the first application, leaving the skin firm and plumped.

This immediate and astonishing result, which until today could only be achieved through aesthetic procedures. Goodbye needles, La Prairie experts have succeeded with their innovative technology in delivering skin barrier-crossing macromolecules such as hyaluronic acid and collagen, essential for the youthfulness of the epidermis. Enhanced with key active ingredients such as Platinum Multi-Peptide and La Prairie’s Exclusive Cellular ComplexTM, the formula of the Platinum Rare Haute-Rejuvenation Mask comes close to that of the Fountain of Youth and its miraculous water.

A Two-Step Beauty Ritual

To take advantage of the skin’s most active regeneration phase and ensure optimal results, the treatment is performed in two parts at bedtime.

Step 1: The treatment begins with the careful application of the Ultra-Powerful Concentrate. Thanks to the single-dose vial packaging, the formula’s integrity is preserved. Collagen and hyaluronic acid, essential actives for hydrating the epidermis, immediately leave the skin plumped and smoothed.

Step 2: Presented in an elegant diamond-shaped jar, the Ultra-Sensorial Cream works deeply to seal the actives of the Ultra-Powerful Concentrate into the heart of the skin. The combination of the two phases contributes to the rejuvenation process, offering firmness and elasticity over applications.

This luxurious beauty moment can be complemented by other products from the Platinium Rare range: Platinum Rare Cellular Life Lotion, to revive the skin and prepare it to receive the treatments, Platinum Rare Haute-Rejuvenation Elixir for Eyes and Platinum Rare Haute-Rejuvenation Eye Cream to restore, smooth, and nourish the delicate eye contour area. Through this new high-tech ritual, La Prairie proves that the effects of time on the skin are not inevitable.

Featured photo: ©La Prairie

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